Coleen Rooney took a savage swipe at her husband Wayne, as she revealed that she has eclipsed him in popularity after starring on I’m A Celebrity… Get Me Out Of Here!

The WAG, 38, took part on last year’s series of the ITV show where she finished as runner up to McFlyn’s Danny Jones after winning over a huge number of fans.

And the mother-of-four has explained that she now gets even more attention in public than her famous footballer husband, 39.

Speaking to The Mirror at an event in Manchester, Coleen admitted she was humbled by the ‘positivity’ of people coming up to chat to her about her time in the jungle.

She said: ‘I didn’t realise how big the audience was. I get parents come up to me saying “aw, we got our family back together on the couch to watch it” and that’s lovely to hear.’

Not being able to resist making a brutal dig at her husband, she then joked: ‘Even on school runs, Wayne has pᴀssed his sell by date so no one has got a clue [about him] But then all of a sudden we get kids going “oh Coleen Rooney!”‘

Coleen Rooney took a savage swipe at her husband Wayne, as she revealed that she has eclipsed him in popularity after starring on I’m A Celebrity (pictured together in October)

The WAG, 38, took part on last year’s series of the ITV show where she finished as runner up to McFlyn’s Danny Jones after winning over a huge number of fans (pictured on show)

And the mother-of-four has explained that she now gets even more attention in public than her famous footballer husband, 39 (pictured January)

While Coleen also hinted that there was more exciting things to come, saying: ‘I’ve got a few things up my sleeve, you’ll be seeing a lot more of me.’

She added: ‘My life is constantly hectic. Nothing has changed from last year having four, well, five boys, since last year in the jungle. It’s been busy and it’s going to get even busier.’

It comes after the The Mail on Sunday revealed that Coleen is to star in a £10 million fly-on-the-wall reality show on streaming giant Disney+ after it triumphed in a bidding war against Amazon.

After months of back and forth between the rival broadcasters, Disney+ have won the race with the mᴀssive fee, and cameras will go inside the Rooneys’ £20 million super-mansion in Cheshire.

The ‘at-home-with’ format is expected to see former England star Wayne appear alongside Coleen and their four sons: Kai, 14, Kit, 11, Klay, eight, and Cᴀss, six. 

Sources close to the project say that Coleen will be paid £5 million with the remainder going to production company Lorton Entertainment, which made her previous show, Coleen Rooney: The Real Wagatha Story. 

One insider said: ‘It has taken months of bidding against one another. The money has gone up and up and has got to £10 million, which is way higher than was first imagined, but Coleen is very much in demand. 

‘Both streamers were aware of the viewing public’s appeтιтe for the inside track on footballers’ home lives. 

It comes after the The Mail on Sunday revealed that Coleen is to star in a £10 million fly-on-the-wall reality show on streaming giant Disney+ after it triumphed in a bidding war against Amazon 

The ‘at-home-with’ format is expected to see former England star Wayne and Coleen appear with their four sons: Kai, 14, Kit, 11, Klay, eight, and Cᴀss, six (pictured together at Christmas) 

‘The Beckhams documentary was the most-watched show on Netflix in the UK last year, and has racked up more than 200 million hours of viewing time globally.

‘Coleen is loved by the British public, especially since she played a blinder on I’m A Celeb. It wasn’t surprising that Disney and Amazon wanted it and went head to head.

‘It will make for compulsive viewing. It won’t just feature Coleen but Wayne and their children, too. It might be expensive, but the view is that it will be worth every penny.’

Coleen’s success stands in stark contrast to a similar project involving her arch foe, fellow WAG Rebekah Vardy. 

Coleen defeated Rebekah, wife of Leicester striker Jamie Vardy, in her ‘Wagatha Christie’ libel trial in 2022, leaving Mrs Vardy with a £3 million legal bill.

Coleen defeated Rebekah (pictured), wife of Leicester striker Jamie Vardy, in her ‘Wagatha Christie’ libel trial in 2022, leaving Mrs Vardy with a £3 million legal bill

The Mail on Sunday can reveal Rebekah has been quietly filming a pilot for a reality show with Freeview channel, W. 

However, industry sources say TV executives ‘were not exactly enthralled’ by the results.

One source said: ‘Rebekah saw an opportunity to get herself on the television with a reality-type show, so it was decided she would try it out with a pilot.

‘She hasn’t been told no yet, but it didn’t go down well so there isn’t a great deal of optimism. Once again, Coleen has come out on top.’