She made $2 million ‘within minutes’ of her Skims line being released last month, according to TMZ.
And Kim Kardashian is now gearing up for another large paycheck on Tuesday, promoting her new cotton line.
The 38-year-old posed in the loungewear for the candid shoot to encourage fans to sign up to her high in demand waitlist.
‘The Cotton Collection: @kimkardashian’s essential underwear and lounge pieces made from ultra soft and breathable cotton, launching this Tuesday October 15 at 9AM PST / 12PM EST.’
‘Join the waitlist now via the link in our bio to be the first to shop the Cotton Collection before it sells out.’
Kim rocked the $34 tank top of a bone color and teamed the look with $32 form-fitting $32 boxer shorts.
She styled her dark hair out over effortlessly behind her shoulders and completed her homebody ensemble with white socks.
Kim’s makeup featured her signature contoured cheekbones with a dark eye and plump ɴuᴅᴇ pout.
Another sH๏τ was in a Polaroid format and showcased the mom-of-four speaking on the phone.
The KKW Beauty entrepreneur launched the shapewear solution line on September 10, and racked in millions of dollars within minutes.
‘SKIMS pushed $2 million in product within the first few minutes of Kim’s campaign going live Tuesday, and nearly every piece of inventory sold out in lightning speed,’ revealed sources to TMZ at the time.
In comparison, top shapewear brand, Spanx, reportedly made a profit of $4 million at the end of its first year.