Lauren Goodger has revealed her plans to build the next ‘multi-million pound fashion empire’ as she unveiled her stunning new clothing collection with HL London.
The TOWIE star, 38, looked effortlessly chic as she modelled her stunning new mother-daughter line – after months of secret talks.
Displaying the comfy collection in a gorgeous pH๏τoshoot, Lauren was joined by her mini-me daughter Larose, three.
Lauren proudly showed off her new clothing line with the brand, The Lauren & Larose collection.
After a ‘terrible few months’, Lauren said she is back and better than ever, with plans to take her business as far as possible.
She told MailOnline: ‘It’s a new business venture of mine that I’ve wanted to do for a long time.
Lauren Goodger, 38, has revealed her plans to build the next ‘multi-million pound fashion empire’ as she unveiled her stunning new clothing collection with HL London
Displaying the comfy collection in a gorgeous pH๏τoshoot, Lauren was joined by her mini-me daughter Larose, three
‘I’ve had a terrible few years completely lost my drive for work motivation all I wanted to be was a mum and that’s exactly what I did, so behind the clothing brand meaning mother and daughter Range matching!
‘Perfect time for Mother’s Day I’m doing it for Larose and also my angel baby Lorena.
‘This business is my multimillion empire, I’m working hard. I have been working hard.
‘I’ve been doing it behind the scenes for months since middle of last year. I’ve designed it all.
‘I’ve chosen the colours, I go to the office regularly, I’m heavily involved and I’m working till late nights early mornings.
‘I’m so excited finally after LW tan. I’ve got my business back and something that I love and enjoy and I hope everyone supports me on my journey and loves the range and I can’t wait to see everyone in the pictures.’
The clothing line will be available to purchase in-store and online, with a meet and greet set to take place at the store in Lakeside.
As she posted a clip to social media, Lauren penned: ‘So excited my secret is out… Launching my own clothing line on SATURDAY 22ND MARCH!
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The TOWIE star unveiled the exciting new career venture on Wednesday after months of secret talks
Lauren proudly showed off her new clothing line with the brand, The Lauren & Larose collection
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The clothing line will be available to purchase in-store and online, with a meet and greet set to take place at the store in Lakeside
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She stunned in a pale blue co-ord
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Lauren proudly showed off her new clothing line with the brand, The Lauren & Larose collection
After a ‘terrible few months’, Lauren said she is back and better than ever, with plans to take her business as far as possible
Lauren was joined by her lookalike daughter Larose
The TOWIE star looked effortlessly chic as she modelled her stunning new mother-daughter line – after months of secret talks
She slipped into a wide leg blue jumpsuit
Read More Lauren Goodger claims ‘set up’ TOWIE scenes with ex Mark Wright made her ‘look crazy because he treated her terribly for his bad boy storyline’
‘Matching mother and daughter range!! It’s available in-store and online.
‘I will be doing meet and greets and showing off the whole range. Come down, say hello & enjoy the day with me.’
And her showbiz connections flooded to her comment section to celebrate her new project.
Her former TOWIE co-star, Gemma Collins wrote: ‘Well done Lauren,’ with a red love heart emoji.
Her friend and co-star, Junaid Ahmed penned: ‘So so proud of my best friend Lauren, the original OG Queen of EsSєx.
‘I know how hard you’ve worked on this and I’m so proud to see it finally out there. No matter what life throws at you, you always bring it LG.’
Love Island’s Ekin-Su Cülcüloğlu commented ‘Proud,’ alongside a heart emoji.
Lauren previously spoke candidly about her financial difficulties after previously commanding £25,000 for a magazine shoot in her TOWIE heyday.
Lauren previously spoke candidly about her financial difficulties after previously commanding £25,000 for a magazine shoot in her TOWIE heyday
She said she is living a ‘basic’ life in an ordinary semi-detached home with her daughter Larose, who she shares with her ex Charles Drury.
Lauren, who gave birth to a stillborn daughter in 2022, said she did not care about work after her death. She said: ‘I didn’t want to do anything else but being the mum.’
The reality star now makes a living posting pictures of herself in lingerie on OnlyFans for a $50 (£38) monthly membership with the adult pH๏τo sharing site.
However, she confessed during a new interview with the Guardian that she would rather not have to use the X-rated website, where she posts lingerie-clad pH๏τographs to make money.
Speaking about her profession, she admitted: ‘I don’t want to have to do OnlyFans’, but she has to rely on it because money in the industry ‘isn’t what it was’.
Discussing the height of her stardom she said: ‘I probably earned the most, but lost a hell of a lot. And that has humbled me, 100%.’