An entrepreneur who previously appeared on Dragons’ Den has revealed the moment when her ‘legs turned to jelly’ on the show.
Husband-and-wife business partners Jayne Sibley and Martin Orton featured on the BBC show last year when they pitched their company, Sibstar, to the Dragons.
Sibstar is a debit card and app service that was designed to help people with dementia handle their money and spending.
Jayne revealed the stressful moment when some of the Dragons had rejected the opportunity to invest in their business to The Sun.
She said: ‘When we were in there, I think three of the Dragons said no. At that point, my heart absolutely sank. I felt my legs go to jelly.
‘I thought, ‘We have not prepared for a no’. We have not imagined that scenario.
Sibstar co-founders Martin Orton and Jayne Sibley on Dragons’ Den
The Dragons Touker Suleyman, Sara Davies, Deborah Meaden, Gary Neville, Steven Bartlett and Peter Jones
Jayne, pictured, revealed the stressful moment when some of the dragons had rejected the opportunity to invest in their business
‘I thought ‘Oh my goodness, this is not going to go our way. What on Earth are we going to do?”
Both of Jayne’s parents had dementia and were a big inspiration behind the business.
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The company’s website reads: ‘Empowering financial independence with a debit card and app to safely manage everyday spending.’
It is tailored especially for those with dementia, learning disabilities, mental health conditions and others.
The episode featured Dragons Touker Suleyman, 71, Sara Davies, 40, Deborah Meaden, 65, Gary Neville, 49, Steven Bartlett, 32, and Peter Jones, 58.
After being rejected by some of the Dragons, Deborah was the first to give the couple some hope.
During the show, she asked about the valuation of the company before saying: ‘I’m going to be quiet for a minute, because apart from anything else, I want to work out can I help you, because that’s the only reason you’re standing here.
‘You can raise the money, so I need to convince myself, what can I do for you, for a moment.’
After being rejected by some of the Dragons, Deborah was the first to give the couple some hope.=
Deborah and Sara were supportive of the idea and struck a joint deal with Jayne and Martin, who left with a £125,000 investment
Sara then went on to say: ‘I feel like I want to say, on behalf of a million families out there living with this, a mᴀssive thank you.
‘I can remember watching my mam and her siblings go through exactly this, about 10 years ago and fighting so hard to give my mam her independence and not being able to.’
She added: ‘And I just think it’s wrong that all of the banks aren’t tackling this, but it’s great that you have done that.’
Fortunately, Deborah and Sara were supportive of the idea and struck a joint deal with Jayne and Martin, who left with a £125,000 investment.
It comes as the BBC recently confirmed that The Big Idea Works, a series hosted by Dragons’ Den’s Sara, has been greenlit for a second series.
Sara’s show sees inventors with ideas for innovative products matched with engineers to turn their dreams into a prototype.
The Dragons’ Den cast, Steven, Touker, Deborah, Sara and Peter pictured
Each episode features two inventors, and it follows them as they turn their brilliant ideas into reality.
Sara joined Dragons’ Den in 2019 and became the show’s youngest-ever female investor.
The programme will debut on Monday, February 3 – and will air Monday to Thursday at 2pm on BBC One.
Dragons’ Den airs on BBC One and iPlayer.